Sorry for the expletives, but I am frustrated.
Why don't people care anymore? Is the meaning of "giving" vanishing from our vocabulary? Last Sunday, we held our first Mother's Day Lunch in conjunction with Breast Cancer Australia. As you can imagine we were all excited at the prospect of raising money towards a very worthy cause. Furthermore, every past Mother's Day we had always put on a special "Mum eats Free" campaign which was always well received. Therefore in 2008, we wanted to do something different, something more meaningful. Something that would give back to the community, in this case towards Breast Cancer research.
We got the pink ribbons, the pamphlets, the staff were all fired up, the day was shaping to be a great Sunday. However, one hitch we didn't get many customers. For the first time since we've been doing our Mothers Day Lunch we had half the usual number of customers. Even during the week, those that where enquiring to reserve a table, declined when told that we were not running our usual promotion.
Even on the day , it was difficult getting the customers that came to purchase a pink ribbon for $2. Every little bit helps...you know.
It was sad that our enthusiasm was met with indifference. Don't get me wrong I am very, very thankful to all those that booked & attended our Mother's Day special, but why not the usual numbers we were used too...year after year?
Is charity just a waste of time and money in this age of materialism? Maybe, it's true, we just don't give a $%&@ anymore...
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